Posts Tagged "Branding"

Eat.Drink.Tweet. — the official news release

Posted by on Feb 11, 2011 in Cultural Tourism, Food, Marketing, Okanagan Valley, Press Releases, Social Networking, Teaching, Wine | Comments Off

Okanagan College to host Eat.Drink.Tweet., a social media bootcamp Conference brings together wine, food and social media education Penticton, BC: Eat.Drink.Tweet. Sounds simple, unless you don’t know what a “tweet” is. Teaming up with All She Wrote, a boutique communications agency specializing in social media marketing for the wine, culinary, and agricultural tourism sectors, the Penticton Campus of Okanagan College will host the inaugural Eat.Drink.Tweet. event this...

Read More

What does Mom want for Christmas? A Facebook class.

Posted by on Dec 14, 2010 in Marketing, Okanagan Valley, Social Networking, Teaching | 1 comment

Does your mom call you when someone pokes her on Facebook? Does your BFF just not seem to grasp what a hashtag is (it’s something cool and useful on Twitter). Do you think IRL* is just a post-modern way to spell the name Earl? Have no fear, more All She Wrote classes are coming to the numerous Okanagan Colleges beginning in January, including a fun-filled social media camp for the wine and culinary industry. These are all short and sweet Continuing Studies classes, ranging from two hours...

Read More

Sunday Night Social: back to school edition

Posted by on Sep 5, 2010 in Marketing, Okanagan Valley, Social Networking, Sunday Night Social, Teaching | Comments Off

Sunday Night Social took a break during August, as it seemed that every Sunday I was somewhere other than at my desk. I spent one Sunday in Toronto loading up on Ontario wines, another at the second annual Okanagan Feast of Fields tweeting the food and wine pairings from Okanagan chefs, wineries and farms. Aaah, summer. But the weather is cooling and if you’re like me, you start to ponder things to do in the fall, including taking a class or two. I’m pondering some further wine...

Read More

Sunday Night Social: social network branding

Posted by on May 2, 2010 in Marketing, Social Networking, Sunday Night Social | Comments Off

On just about every social networking site, there are two items that you can use to build your brand; and by your brand, I mean general awareness of an image and statement that represents who you are and what you do. These two items will make you recognizable on social networks. Users will know it’s “you”. The first item:  your avatar. That’s the little square image that most networking sites include. If you’re a business and you have a great logo, it would make...

Read More